Personal Branding for Pharmacy Professionals

Learn why you need a personal brand and how it will help you stand out in a crowded job market.


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As a pharmacist, you know a lot about a variety of medications and health issues. You have gone through a lengthy and rigorous education and licensing process and continue to improve your knowledge and skills everyday through more training.

You know what makes you unique and what you bring to the table, but do you know how to translate this to the public, to future employers, and to others in your field?

Every pharmacist needs a personal brand. It’s the way you distinguish and set yourself apart.

This course will help you find out what makes you unique and how you can stand out in a crowded job market. It explores the fundamentals of determining your personal brand, how others experience your brand, and how you can best manage your brand by focusing on people’s perceptions of you and the image you present both in person and in social media.

Learning objectives:

  • Explore the fundamentals of defining your personal brand
  • Consider how your brand is experienced
  • Identify opportunities to enhance your personal brand
  • Try additional learning activities that will deepen your knowledge post-program

Course outline:

  • An online module
  • A multiple-choice exam
  • A program evaluation

Course at a glance:

  • 0.5 hour to complete
  • Course expiration date: May 31, 2024
  • Online
  • Completion requirement: Complete the course’s online module and score a 70 per cent or higher on the multiple-choice exam (two attempts).

Who should take this course:

Pharmacists who want to learn about managing their personal brands.

Development Team:

  • Ranya El-Farnawani, Career and Leadership Coach